Customer Experience + Branding: The Relationship Goals of Marketing
Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be difficult ...
6 Things You're Missing by Not Using Promotional Products
Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business or an established company wanting to reach a new market, a product ...
6 Reasons You Need a Company Store
As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and ...
Branding 101: Let’s Talk Logos
A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions, and overall attitude toward your company. A logo is a symbol or graphic element that ...
Nonprofits
With Valentine's Day coming up next month, a lot of companies are looking at ways they can do BrandGood. Often time, partnering with a nonprofit is the easiest way to give back. If this is something ...
Creating the best online experience for customers
Making the online customer experience seamless is critical to a brand’s digital success. Recent studies found that 75% of customer management executives and leaders rated customer experience a 5 on a ...
The most sought-after employee perks
Research tells us that for most American workers, the top three on-the-job benefits are health insurance, paid vacation time and a 401k retirement plan. There’s probably no surprise that those ...
Marketing strategies every small business can afford
Creating a brand that stands out from the competition is one of the biggest challenges every marketer faces. Some of the common setbacks for small businesses include a small budget and limited ...