A Blog for Brands

Types of Employee Recognition Programs
Employee recognition is about more than just bonuses and awards; it’s about making your team feel appreciated in whatever way means the most to them. This includes things like a team trip, a paid day off, free company branded merch, or even building out a peer recognition program.
How Recognition Programs Fight Burnout
Burnout is a problem most organizations are facing today. Whether a seasoned employee or new member of a team, anyone can be susceptible to feeling overwhelmed and exhausted from their job. Putting ...
Why You Should Let Employees Pick Their Recognition Gifts
How a company recognizes its staff greatly impacts how those employees view their overall career and contributes to workplace satisfaction. One of the ways you can cultivate a positive and productive ...
How to Create a Custom Company Store for Your Employees
Creating a custom company store for your employees can be an innovative way to boost morale, cultivate a sense of belonging, and even promote your brand. Whether you want to provide personalized ...
The Constellation Model: Understanding Customer Buying Behavior
Why do consumers make the buying decisions they do? How do they choose a company to work with? It’s not as simple as picking the “best” option for their needs. In fact, customers are often willing to ...
Why Employee Recognition Should Be Part of Your DEI Program
Organizations with diversity, equity, and inclusion (DEI) programs should consider employee recognition as a key element to further any DEI initiatives - but unfortunately, not everyone does. The ...
Use Promo to Tell Your Brand's Story
Every successful brand has a story. Not just the events on a calendar - but a mission, vision, and values that create a compelling narrative. An effective branding strategy taps into these ideas and ...
Comparing 5 Popular Customer Loyalty Models
Loyalty programs are a proven, effective way to connect with your customers and gamify the shopping experience to incentivize loyalty and repeat purchases. There are a few options to choose from when ...
How to Choose Uniforms the Whole Team Will Love
If you’ve been in the workforce for a couple of years, you’ve probably had to wear a company uniform at one point or another! Across all industries, trades, and professions, uniforms are common – ...