A Blog for Brands

A top source of business failures: Lack of online presence
For decades, the top reasons businesses fail have been fairly constant. Research tells us that businesses often fail due to a lack of capital, too much debt, poor leadership or when they expand too fast. Yet in today’s high-tech and connected world, there is a surprising new reason why companies don’t make it: Lack of an online presence.
Go to lunch! Why a mid-day getaway is so important
Time is a precious commodity. That’s why you almost feel guilty if you leave your work space and go to lunch. Who has the time for that, anyway?
How to Choose Custom Company Apparel
Choosing the right custom apparel for your company is essential for many reasons. Clothing can create a culture of inclusion and consistency for your employees. It can set the tone for how your ...
How to Increase Customer Loyalty in 5 Steps
Customer loyalty can be easy to define. Think of it as your clients’ likelihood of doing repeat business with your company and recommending you to others. You want to provide enough value to keep ...
Why Financial Enterprises Need a Company Store
In the financial industry, brand consistency is crucial for a cohesive organizational identity. One powerful tool that can help these companies achieve this is an online company store. Offering a ...
Key Considerations for External Company Stores
For many organizations, providing an external audience the option to order branded merchandise is an exciting opportunity. The most common example is a school store where relatives can order apparel ...
The History of Promotional Products
If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products ...
Employee Recognition and Retention Trends for 2024
Keeping employees engaged through meaningful rewards and recognition will continue to be vital in 2024. However, the tactics that are most effective may change. Explore the top trends for employee ...
What to Consider When Building a Company Store
Offering a company store is a fantastic way to streamline uniform ordering and offer employees (or customers) an opportunity to promote your brand through real-world applications. Before building an ...
How to Create a Culture of Recognition
Employee recognition is a critical tool for retention and attracting new employees. The most effective organizations understand the impact of these programs and build an incentivization structure ...